Mattel Inc

Latest Results (18.11.2025):

Mattel Inc's fourth quarter 2024 financial results demonstrate a mixed performance with solid top‐line growth and margin expansion, while full year 2024 results reflect overall profitability improvements despite a slight decline in net sales. The company reported key gains in gross margin, operating income, and adjusted EPS for Q4 2024, alongside strategic share repurchases and an optimistic outlook for 2025.

Revenue Performance

In Q4 2024, Mattel Inc achieved net sales of $1,646 million—a 2% increase as reported (3% in constant currency). For full year 2024, net sales reached $5,380 million, a modest decline of 1% as reported (0.5% in constant currency) versus the prior year.

Margin Expansion

Margins improved notably in Q4 2024 with a reported gross margin of 50.7% (up 190 basis points) and an adjusted gross margin of 50.8% (up 200 basis points). Full year results also reflected enhanced margins, rising to 50.8% (reported) and 50.9% (adjusted) from the previous year's levels.

Profitability and Earnings

Operational profitability in Q4 2024 increased with operating income reaching $158 million (an $18 million gain) and an adjusted figure of $161 million. Reported EPS came in at $0.42, while adjusted EPS rose to $0.35. Annual results showed operating income improvements, with full year net income climbing to $542 million and earnings per share increasing to $1.58 (reported) and $1.62 (adjusted).

Strategic Initiatives and Future Guidance

During 2024, Mattel repurchased $400 million of shares, reinforcing its balance sheet. Looking ahead to 2025, the company is targeting further share repurchases of $600 million along with continued investments in digital games and growth in both top and bottom-line performance, reflecting their strategic momentum as they celebrate their 80th anniversary.